Key Responsibilities

• Develop and manage employer branding content across TikTok, Threads, Facebook, and other relevant social media channels.
• Create content ideas, captions, short video scripts, social posts, and recruitment communication materials.
• Support the production of short-form videos and visual content showcasing FPT Digital’s culture, office life, employee stories, career opportunities, and recruitment programs.
• Track social media trends and propose suitable content formats to engage fresh graduates, young professionals, and potential candidates.
• Support employer branding activities and events, including career fairs, university talks, workshops, office tours, onboarding activities, assessment days, and recruitment campaigns.
• Coordinate with HR, Marketing, and internal teams to promote job openings, talent programs, and internal/external employer branding initiatives.
• Monitor content and campaign performance, prepare basic reports, and suggest improvements based on key metrics.

Requirements

• 6 months to 1 year of experience in Employer Branding, Social Media, Content Marketing, Event Marketing, Recruitment Marketing, or student communications.
• Strong writing skills with the ability to create clear, engaging, and candidate-focused content.
• Good understanding of content formats and audience behavior on TikTok, Threads, and Facebook.
• Basic skills in filming, photography, and short-form video editing using mobile devices, CapCut, or similar tools.
• Proactive, creative, detail-oriented, and sensitive to social media trends.
• Good coordination skills with the ability to work across HR, Marketing, and business teams.
• Experience managing fanpages, TikTok channels, student communities, university events, or recruitment campaigns is a plus.